Switching from Sprout Social

$199 Per Seat. 100 AI Credits. Do the Math.

Sprout's Smart Inbox is the enterprise gold standard β€” priced like it. Standard runs $199/seat/month annual, listening costs extra, and AI comes in a 100-credit ration. HeyRepli brings the replies to teams without a procurement department.

Sprout Social's own pricing page: Standard at $199/seat/month (annual), $249 monthly. A 4-person team? $796/month before add-ons. Social Listening: extra. Premium Analytics: extra. Employee Advocacy: extra. And the AI β€” the Trellis agent β€” comes metered at 100 credits per seat per month, roughly enough to discover that automation exists. The 30-day trial ends by requiring a card. Enterprise social, enterprise invoice.

Honest comparison

Sprout Social pricing verified 2026-09-28 from the official pricing page. HeyRepli from heyrepli.com/pricing.

FeatureHeyRepliSprout Social
Pricing modelβœ“ Flat plans, free tier foreverPer seat: Standard $199/seat/mo annual ($249 monthly)
AI usageβœ“ 50 free replies/mo; paid scales with volume100 AI credits/seat/month on Trellis agent
Social listeningβœ“ Mention tracking includedPaid add-on (Standard tier and up)
AnalyticsEngagement reporting includedPremium Analytics = additional paid add-on
Replies workflowAI drafts in your voice; approve or auto-sendβœ“ Smart Inbox with 'teammate is viewing' β€” human-composed, AI-assisted

Migration steps

1

Rebuild the inbox

Connect all 8 platforms via OAuth; the unified queue works the way your team is trained, minus the seat math.

2

Train the voice engine

HeyRepli learns brand tone from post history β€” drafts land in your voice, reviewable by the team before sending.

3

Report the delta

Track first-response time before and after. Teams typically cut it from hours to minutes in week one β€” that's the slide that justifies the switch.

FAQ

What does Sprout Social actually cost?

Per seat, per month: Essentials $79 annual/$99 monthly, Standard $199/$249, Professional $299/$399, Advanced $399/$499, Enterprise custom β€” verified from their pricing page Sep 25, 2026. Listening, Premium Analytics, and Advocacy cost extra on top.

Does Sprout Social auto-reply with AI?

No. The Trellis AI agent assists within a 100-credit-per-seat monthly ration, and the Smart Inbox remains a human-composed workflow with collaboration features. There's no voice-learned auto-drafting of every inbound message.

Is Sprout's listening included?

No β€” social listening is a paid add-on available from the Standard tier upward, quoted separately from seat pricing.

When does Sprout still make sense?

Large orgs with compliance requirements, multi-brand enterprise routing, review-platform monitoring (Trustpilot, Google Play, App Store), and budget for add-ons. For lean teams that just need fast, on-brand replies, the per-seat model penalizes exactly the collaboration you want.

Try HeyRepli free.

Free plan: 50 Smart replies, 5 rewrites, 10 scheduled posts - every month. No credit card.

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